Clients - First Add Water

At various organizations, I have worked with clients such as Apple, AT&T, Citigroup, the Economist, HBO, HSBC, Hyatt, Mercedes, PepsiCo, SAP, Salesforce, Visa, and Volkswagen.

The select client work below, however, represents some of the work I’ve done independently at First Add Water consulting.

Kyu

Kyu is a group of companies, sharing a belief that collaboration yields solutions to the world’s toughest problems.

Interim leadership of a digital experience design agency during transition of top-level management

Member of the search team to fill open leadership roles

Interim guidance on marketing communications

Built the strategy plan for new business development

Set up system to operationalize talent across kyu member companies

Kempton & Co.

Handbags for the technology age. Design, manufacture, wholesale, retail and e-commerce

Worked directly with the founder on best business practices and compliance

Measured, forecasted and scenario planned for growth and expansion opportunities

Devised, measured and revised pricing strategies

Explored and advised on investor-partner relationships

Harry Winston

Luxury brand for design, manufacture, and retail of diamonds, jewelry and timepieces

Member of team to revitalize the brand to be front-of-mind among high-net worth individuals

Audited global marketing practices and execution with a view to refinement and alignment across all properties and brand interactions

Planned events to raise awareness among select target groups and grow client base

Press outreach for placement and citations in line with the brand

Relocality, Inc.

This start up matched home seekers with neighborhoods in New York City and Amsterdam

Advised founder on general direction, revenue streams, investors and staffing

Liaised between founder, board, investors, local contributors and tech developers

Sourced and managed in-country staff for local administration and compliance

Created written content: neighborhood descriptions, blog posts and press releases

Advised on P&L; forecast revenue potential